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Fundamentals: Facts and stats August, 2025
Just need the facts? ThinkNewsBrands ‘Fundamentals’ provides all the facts and stats you need about engagement with Total News Publishing.
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Get all the facts you need about Total News Publishing:
- Widescale readership: News Publishing connects with 98% of Australians aged 14+ each month, equating to 22.4 million readers.
- Strong trust: News Publishing is one of the most trusted sources of news and current affairs, with 3X more Australians saying it is their most trusted source compared to social media.
- Reading is top: More Australians read news (53%) than watch it (49%) or listen to it (28%).
- Diverse audience interests: Readers engage with diverse brands and categories, offering advertisers multiple opportunities to connect with audiences.
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