The Benchmark Series is Australia’s largest cross-media advertising effectiveness study.
Industry organisation appoints top news executives as chair and new board member.
Advertising across print and digital news platforms outperform Facebook and YouTube across a number of metrics, according to the latest findings from The Benchmark and Payback Series.
Get the latest insights and findings
The latest findings from The Benchmark and Payback Series show advertising in news is more effective than advertising on social media platforms.
Home Knowledge Exchange
Each year, ThinkNewsBrands hosts a series of events to help you deepen your understanding of news media and the real business results it produces for brands. Join us for networking, round tables and industry briefings.