News publishing: written by Australians, for Australians, about Australian passions, events and issues

Published Mi3

Nothing connects better with Australia and its diverse communities than Australian news publishers – driving deeper, meaningful connections for brands than they can get from disconnected offshore platforms. Tourism and Events Queensland’s Kim McConnie, IPG’s Mark Coad and GroupM’s Claire Butterworth tell ThinkNewsBrand’s Vanessa Lyons that’s why they keep investing.

The great playwright Arthur Miller once wrote, “A good newspaper, I suppose, is a nation talking to itself.”

Miller was highlighting the important role local papers play in providing a forum for national dialogue. A space where citizens from different backgrounds can connect over national topics of interest. Where ideas and issues can be debated. Where collective thought and culture can emerge. A space where a society can understand itself, what is important to it, and how to shape its future.

Although news publishing has evolved since Mr Miller’s time, his insights remain relevant today, especially in the Australian context.

For Australians, by Australians

Australian news publishers tell the story of Australia – who we are, what’s happening to us and where we’re headed. Their stories are written by Australians, for Australians, about Australian passions, events and issues.