Connect with Australia through news publishing

Published Mediaweek

‘Australian news publishers bring national stories to life, capturing who we are, what matters to us, and where we’re headed.’

The legendary playwright Arthur Miller once said, “A good newspaper, I suppose, is a nation talking to itself.” His words highlight the vital role of local news publishers in creating spaces where diverse communities within a nation can connect, exchange ideas and shape their joint future.

While news publishing has evolved a bit since Miller’s time, his message resonates today, particularly in Australia.

News by Australians, for Australians
Australian news publishers bring national stories to life, capturing who we are, what matters to us, and where we’re headed. Their stories are written by Australians, for Australians, about the topics, events, and issues we care about.

This makes local news a crucial part of our society—a sentiment echoed by top media and marketing leaders. As Mark Coad, CEO of IPG Mediabrands Australia, puts it, “We want our local agendas. We want our politicians kept accountable by local media outlets… We’ve got local newsrooms setting the agenda, knowing what’s important to this country.”